In depth on
Prodani Miami
High-Protein Dessert Brand, Miami, Florida
Overview
Switch Case Studio partnered with Prodani Miami to lead the brand, design, and marketing of a high-protein dessert company. As an ongoing project, we shaped the visual identity, rebuilt the Shopify e-commerce website, and built a cohesive system across digital, packaging, and in-person marketing, enabling the brand's expansion into trade shows and live events.
Scope
- Brand Direction
- Positioned Prodani as indulgent, premium, and nutrition-forward.
- Website Design & Development
- Custom Shopify experience beyond standard themes.
- Hero Sections & Motion
- Bold video-led storytelling to set the tone immediately.
- Content & Copy
- Clear brand narrative balancing taste and macros.
- Packaging Direction
- Aligned packaging and labels with the digital brand.
- Trade Show Design
- Full booth concept including banners, roll-ups, and displays.
Results
3 marketsretail expansion via trade show presence
↑ 40%average order value after site relaunch
A cohesive brand system that translates seamlessly across website, packaging, and physical retail environments.